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Hi,
May I point out just one
inconstistancy with your article. However before I go there it would seem
to me without you saying so that in fact you do work in some form for
Equis. The statement which you make and I would like to take to task is
where you say we (individually) BOUGHT the program MS - did not lease it but
BOUGHT it. Seems to me from what has been previously said that in fact we
did not buy it ( we were hoodwinked into thinking we had bought it) but in fact
we are leasing it - why - because we cannot sell what we purportably bought -
seems then we are in a leasing situation and in this case all upgrades
improvements etc should be supplied free as part of a leasing aggreement. Just
food for thought.
rjmods
<BLOCKQUOTE
>
----- Original Message -----
<DIV
>From:
<A title=no_reply@xxxxxxxxxxxxxxx
href="">manohohman
To: <A
title=equismetastock@xxxxxxxxxxxxxxx
href="">equismetastock@xxxxxxxxxxxxxxx
Sent: Sunday, September 07, 2003 10:06
AM
Subject: [EquisMetaStock Group] Secrets
to Getting your stuff on Equis's Development List
How software gets updated is an interesting process and
based on a priority list I'll tell you about. Then I'll give you some
clues as to how to get on the priority list and how to move up. Read all
of the post, the secret is at the bottom.First you have to
understand how the list is made up. Here's the list of priorities for
upgrading software.1. Technical problems that impact the use of the
software. OS conflicts, hardware problems, crashes, etc.2. Changes
being forced on the developer by other companies who are constantly
changing protocols, moving from 16 bit to 32 bit real time applications
(speed issue, and Metastock needs more speed), data vendors who don't
follow published protocols, etc.3. Changes that need to be made to
keep up with changes in the market. Other companies don't sit on their
asses. They add things that help sell their product so you've got to keep
up in some kind of way. The feedback here comes from the marketing
department.4. Changes that serve the long-term strategic business
objectives of the company. Example: Microsoft incorporated and tried to
integrated Internet Explorer into their OS. 5. Technical support
issues. Tech support defines a list of issues that they get called about
most often. These need to be fixed because tech support costs money and
doesn't make you any, so the fewer phone calls, the lower the
cost.6. Customer suggestions ranked in the order of what has been most
requested. This one is the lowest priority. Do you know why? Think
about it.Before the entire upgrade planning process takes place a
budget has been set. It's usually a percentage of the revenues from that
the software generates, but sometimes it's more because there's a
strategic purpose to the software that goes beyond the sales it
creates by itself. The budget dollars translate into programming time
and resources. Everything on the list is prioritized and the priced
out in terms of those resources. The list is evaluated with various
people in management and the process begins.About 70 to 90% of the
way through the process, various managers come in and say they need more
changes and each change is life and death. Now the release is delayed
while the systems people and management figure out what can and can't be
done and what it's going to cost. After that gnashing of teeth is
completed, the program is finished and goes out for beta testing. Of
course, beta testing turns up many new surprises that have to be fixed
before the final release.So where's the established users in all of
this. Equis wants to keep you happy, but just happy enough not to complain
too much or to switch products. That's as happy as they need you to be
because you've already bought the product and invested a huge amount into
it in terms of time and emotional energy. Those are big barriers to
switching. You know it and Equis knows it. TradeStation has a better
programming language so why aren't you switching instead of
complaining? As for the new customers, the vast majority of
Metastock's new customer's don't have a clue why they're buying the
software or what it can and can't do. When I read these posts I can tell
that a lot of you still don't have a clue. A few people buy Metastock
because they're switching from some other package that some of you say
will do "anything and everything I need" except it didn't so something
those people thought their lives depended on that metastock does
better. And finally, there are a few traders who actually know
Metastock and are buying with their eyes open. The list of items
under #6 above is decided on by how many questions, phone calls, tech
support time, etc metastock gets about an issue. Your list of stuff is
already on the bottom of the funding. If Equis gets three calls requesting
X be changed out 100,000 calls a year, I don't think those three requests
are going to get on the list.Fib boy are you hearing me! Powerful
ain't the problem. Listening ain't the problem. It's about money and
selling more product, period. Where do you think those bonuses come from?
Are you sending them extra money every year? If you leased the software,
turnover would be a problem, but you didn't lease it you bought
it.Why did you buy it, because you would have bitched to high heaven
about leasing it. Get it.I used to have customers call me asking
me why in 2000 we didn't make a DOS version of our software. You've got to
be kidding. I'll be those customers said we weren't listening or
responding to the market. We had another guy call and want to know why we
only made the software for Windows and not Apple OS. Well, because out of
the last 20,000 copies we've sold we've only talked to one customer who
had an Apple computer trying to run his cal lab--that's why. Everybody
thinks that everybody else wants chaos theory formulas, Fib
everything, Gann out the rear, but the truth is it's a small minority
of customers who want that stuff. Equis tries to satisfy this need
by producing the add-ons for the Gann boys or Chinese cycle freaks. That
way they can get someone else with the expertise to write the code and
they can do the other stuff higher on their list. I'm sorry to say
there just isn't much money in writing books or programming tools. If
there was, do you think all of the smart boys and girls in the TA biz
would pass up this opportunity. Of course not!I just hope Roy makes
enough from his work to feel like it was worth his time and effort because
if he doesn't it's going to be even longer before someone else comes along
and tries again. The secret to getting anything on Equis's list is to
round up several hundred to several thousand Metastock users, get them to
agree on the ten things they most want to see fixed in Metastock, have
them either call individually or email with the same list of ten items. If
there are enough of them Equis will put the items on the priority list and
they will get fixed. It's that simple.Here's my bet. You couldn't
get 25 Metastock users on this board to agree on a list of ten things that
need fixing much less several hundred to a few thousand, so don't plan
your complaints getting addressed anytime soon.We don't make a DOS
version, we aren't going to turn back the clock and make one next year
either, and it's hundreds of thousands of dollars cheaper to give the one
Apple user a free Intel computer with their software purchase, than to
write even a basic version of the code for Apple users--unless of course
Apple users are willing to pay $800,000 a copy.JOP.S. I'm not
sticking up for Equis. They've got some problems they need to address if
they want to keep on going on, but I haven't seen any of those problems
mentioned in these posts. As I remember Eduardo was asking about
plug-ins---he didn't send out a venting invitation, did he? I know you all
feel like you have real gripes, but everything runs on money, not emotion.
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