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----- Original Message ----- 
 
Sent: Saturday, April 14, 2007 9:39 AM 
Subject: FW: This is long, but worth reading  
  
This long, but is an interesting read, for 
those Macro-Economic enthusiasts out there.  
  
Mike 
Fischer Michael P. Fischer, 
CPA 65 W Easy St, 
Suite#205 Simi Valley CA 
93065 tel 
805-522-3771 fax 
805-526-8606 www.fischercpa.com
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From: 
Gary Goodwin 
[mailto:gary@xxxxxxxxxxxx]  Sent: Monday, April 09, 2007 12:24 
PM To: Craig Sturges; 
Steve_Cox; Danny Webb; Ed_Othmer; Mike 
Fischer; REX FLORY; Glenn Tormey; HeLeDonne; Jay Shrake; James 
Steele; Lonnie Washburn Subject: This is long, but worth 
reading  
  
A Global 
Intelligence Briefing For CEOs  Herbert 
Meyer   
 Currently, there 
are four major transformations that are shaping political, economic and world 
events. These transformations have profound implications for American business 
owners, our culture and our way of life. 
   
There are three 
major monotheistic religions in the world: Christianity, Judaism and Islam. In 
the 16th century, Judaism and Christianity reconciled with the modern world. The 
rabbis, priests and scholars found a way to settle up and pave the way forward. 
Religion remained at the center of life, church and state became separate. Rule 
of law, idea of economic liberty, individual rights, human rights all these are 
defining points of modern Western civilization. These concepts started with the 
Greeks but didn't take off until the 15th and 16th century when Judaism and 
Christianity found a way to reconcile with the modern world. When that happened, 
it unleashed the scientific revolution and the greatest outpouring of art, 
literature and music the world has ever known. 
   
Islam, which 
developed in the 7th century, counts millions of Moslems around the world who 
are normal people. However, there is a radical streak within Islam. When the 
radicals are in charge, Islam attacks Western civilization. Islam first attacked 
Western civilization in the 7th century, and later in the 16th and 17th 
centuries. By 1683, the Moslems (Turks from the Ottoman Empire) were literally 
at the gates of Vienna. It was in Vienna that the climactic 
battle between Islam and Western civilization took place. The West won and went 
forward. Islam lost and went backward. Interestingly, the date of that battle 
was September 11. Since then, Islam has not found a way to reconcile with the 
modern world.    
Today, terrorism 
is the third attack on Western civilization by radical Islam. To deal with 
terrorism, the U.S. is doing two things First, units 
of our armed forces are in 30 countries around the world hunting down terrorist 
groups and dealing with them. This gets very little publicity. Second we are 
taking military action in Afghanistan and Iraq. These are 
covered relentlessly by the media. People can argue about whether the war in 
Iraq is right or wrong. However, the 
underlying strategy behind the war is to use our military to remove the radicals 
from power and give the moderates a chance. Our hope is that, over time, the 
moderates will find a way to bring Islam forward into the 21st century. That's 
what our involvement in Iraq 
and Afghanistan is all about. 
   
The lesson of 9/11 
is that we live in a world where a small number of people can kill a large 
number of people very quickly. They can use airplanes, bombs, anthrax, chemical 
weapons or dirty bombs. Even with a first-rate intelligence service (which the 
U.S. does not have), you can't stop 
every attack. That means our tolerance "for political horseplay" has dropped to 
zero. No longer will we play games with terrorists or weapons of mass 
destructions.    
Most of the 
instability and horseplay is coming from the Middle 
East. That's why we have thought that if we could knock out the 
radicals and give the moderates a chance to hold power, they might find a way to 
reconcile Islam with the modern world. So when looking at Afghanistan or Iraq, it's 
important to look for any signs that they are modernizing. For example, women 
being brought into the workforce and colleges in Afghanistan is 
good. The Iraqis stumbling toward a constitution is good. People can argue about 
what the U.S. is doing and how we're doing it, 
but anything that suggests Islam is finding its way forward is good. 
   
2. The Emergence 
of China 
   
In the last 20 
years, China has moved 250 million people 
from the farms and villages into the cities. Their plan is to move another 300 
million in the next 20 years. When you put that many people into the cities, you 
have to find work for them. That's why China is addicted to manufacturing; 
they have to put all the relocated people to work. When we decide to manufacture 
something in the U.S., it's based on market needs and 
the opportunity to make a profit. In China, they make the decision because 
they want the jobs, which is a very different calculation. 
   
While 
China is addicted to manufacturing, 
Americans are addicted to low prices. As a result, a unique kind of economic 
codependency has developed between the two countries. If we ever stop buying 
from China, they will explode politically. 
If China stops selling to us, our 
economy will take a huge hit because prices will jump. We are subsidizing their 
economic development, they are subsidizing our economic growth. 
   
Because of their 
huge growth in manufacturing, China is hungry for raw materials, 
which drives prices up worldwide. China is also thirsty for oil, which 
is one reason oil is now at $60 a barrel. By 2020, China will produce more cars than the 
United 
States.  China is also 
buying its way into the oil infrastructure around the world. They are doing it 
in the open market and paying fair mark et prices, but millions of barrels of 
oil that would have gone to the U.S. are now going to China. 
China's quest to assure it has the 
oil it needs to fuel its economy is a major factor in world politics and 
economics. We have our Navy fleets protecting the sea lines, specifically the 
ability to get the tankers through. It won't be long before the Chinese have an 
aircraft carrier sitting in the Persian Gulf as 
well. The question is, will their aircraft carrier be pointing in the same 
direction as ours, or against us?    
3. Shifting 
Demographics of Western Civilization 
   
Most countries in 
the Western world have stopped breeding. For a civilization obsessed with sex, 
this is remarkable. Maintaining a steady population requires a birth rate of 
2.1. In Western Europe, the birth rate 
currently stands at 1.5, or 30 percent below replacement. In 30 years there will 
be 70 to 80 million fewer Europeans than there are today. The current birth rate 
in Germany is 1.3. Italy and Spain are even 
lower at 1.2. At that rate, the working age population declines by 30 percent in 
20 years, which has a huge impact on the economy. 
   
When you don't 
have young workers to replace the older ones, you have to import them. The 
European countries are currently importing Moslems. Today, the Moslems comprise 
10 percent of France and 
Germany, and the percentage is rising 
rapidly because they have higher birthrates. However, the Moslem populations are 
not being integrated into the cultures of their host countries, which is a 
political catastrophe. One reason Germany and France don't support the Iraq war is they 
fear their Moslem populations will explode on them. By 2020, more than half of 
all births in the Netherlands will be non-European. 
   
The huge design 
flaw in the post-modern secular state is that you need a traditional religious 
society birth rate to sustain it. The Europeans simply don't wish to have 
children, so they are dying.    
In 
Japan, the birthrate is 1.3. As a 
result, Japan will lose up to 60 million 
people over the next 30 years. Because Japan has a very different society than 
Europe, they refuse to import workers. Instead, 
they are just shutting down. Japan has already closed 2000 
schools, and is closing them down at the rate of 300 per year. 
Japan is also aging very rapidly. By 
2020, one out of every five Japanese will be at least 70 years old. Nobody has 
any idea about how to run an economy with those demographics. 
   
Europe and 
Japan, which comprise two of the 
world's major economic engines, aren't merely in recession, they're shutting 
down This will have a huge impact on the world economy, and it is already 
beginning to happen. Why are the birthrates so low? There is a direct 
correlation between abandonment of traditional religious society and a drop in 
birth rate, and Christianity in Europe is 
becoming irrelevant. The second reason is economic. When the birth rate drops 
below re placement, the population ages. With fewer working people to support 
more retired people, it puts a crushing tax burden on the smaller group of 
working age people As a result, young people delay marriage and having a family. 
Once this trend starts, the downward spiral only gets worse. These countries 
have abandoned all the traditions they formerly held in regards to having 
families and raising children.    
The 
U.S. birth rate is 2.0, just below 
replacement. We have an increase in population because of immigration. When 
broken down by ethnicity, the Anglo birth rate is 1.6 (same as 
France) while the Hispanic birth rate 
is 2.7. In the U.S., the baby boomers are starting 
to retire in massive numbers. This will push the "elder dependency" ratio from 
19 to 38 over the next 10 to 15 years. This is no t as bad as Europe, but still represents the same kind of trend. 
   
Western 
civilization seems to have forgotten what every primitive society understands, 
you need kids to have a healthy society. Children are huge consumers. Then they 
grow up to become taxpayers. That's how a society works, but the post-modern 
secular state seems to have forgotten that. If U.S. birth rates 
of the past 20 to 30 years had been the same as post-World War II, there would 
be no Social Security or Medicare problems. 
   
The world's most 
effective birth control device is money. As society creates a middle class and 
women move into the workforce, birth rates drop. Having large families is 
incompatible with middle class living. The quickest way to drop the birth rate 
is through rapid economic development. After World War II, the U.S instituted a 
$600 tax credit per child. The idea was to enable mom and dad to have four 
children without being troubled by taxes This led to a baby boom of 22 million 
kids, which was a huge consumer market that turned into a huge tax base. 
However, to match that incentive in today's dollars would cost $12,000 per 
child.    
China and 
India do not have declining 
populations. However, in both countries, there is a preference for boys over 
girls, and we now have the technology to know which is which before they are 
born. In China and 
India, many families are aborting the 
girls. As a result, in each of these countries there are 70 million boys growing 
up who will never find wives. When left alone, nature produces 103 boys for 
every 100 girls. In some provinces, however, the ratio is 128 boys to every 100 
girls.    
The birth rate in 
Russia is so low that by 2050 
their population will be smaller than that of Yemen. 
Russia has one-sixth of the earth's 
land surface and much of its oil. You can't control that much area with such a 
small population. Immediately to the south, you have China with 70 million unmarried men -- a 
real potential nightmare scenario for Russia. 
   
4. Restructuring 
of American Business 
   
The fourth major 
transformation involves a fundamental restructuring of American business. 
Today's business environment is very complex and competitive. To succeed, you 
have to be the best, which means having the highest quality and lowest cost. 
Whatever your price point, you must have the best quality and lowest price. To 
be the best, you have to concentrate on one thing. You can't be all things to 
all people and be the best.    
A generation ago, 
IBM used to make every part of their computer. Now Intel makes the chips, 
Microsoft makes the software, and someone else makes the modems, hard drives, 
monitors, etc. IBM even outsources their call center. Because IBM has all these 
companies supplying goods and services cheaper and better than they could do it 
themselves, they can make a better computer at a lower cost. This is called a 
"fracturing" of business. When one company can make a better product by relying 
on others to perform functions the business used to do itself, it creates a 
complex pyramid of companies that serve and support each other. 
   
This fracturing of 
American business is now in its second generation. The companies who supply IBM 
are now doing the same thing, outsourcing many of their core services and 
production process. As a result, they can make cheaper, better products. Over 
time, this pyramid continues to get bigger and bigger. Just when you think it 
can't fracture again, it does. Even very small businesses can have a large 
pyramid of corporate entities that perform many of its important functions. One 
aspect of this trend is that companies end up with fewer employees and more 
independent contractors.    
This trend has 
also created two new words in business, integrator and complementor. At the top 
of the pyramid, IBM is the integrator. As you go down the pyramid, Microsoft, 
Intel and the other companies that support IBM are the complementors. However, 
each of the complementors is itself an integrator for the complementors 
underneath it. This has several implications, the first of which is that we are 
now getting false readings on the economy. People who used to be employees are 
now independent contractors launching their own businesses. There are many 
people working whose work is not listed as a job. As a result, the economy is 
perking along better than the numbers are telling us. 
   
Outsourcing also 
confused the numbers. Suppose a company like General Motors decides to outsource 
all its employee cafeteria functions to Marriott (which it did). It lays off 
hundreds of cafeteria workers, who then get hired right back by Marriott. The 
only thing that has changed is that these people work for Marriott rather than 
GM. Yet, the headlines will scream that America has lost more manufacturing 
jobs. All that really happened is that these workers are now reclassified as 
service workers. So the old way of counting jobs contributes to false economic 
readings. As yet, we haven't figured out how to make the numbers catch up with 
the changing realities of the business world. 
   
Another 
implication of this massive restructuring is that because companies are getting 
rid of units and people that used to work for them, the entity is smaller As the 
companies get smaller and more efficient, revenues are going down but profits 
are going up. As a result, the old notion that "revenues are up and we"re doing 
great" isn't always the case anymore. Companies are getting smaller but are 
becoming more efficient and profitable in the process. 
  
 Implications Of The 
Four Transformations
   
In some ways, the 
war is going very well. Afghanistan and Iraq have the 
beginnings of a modern government, which is a huge step forward. The Saudis are 
starting to talk about some good things, while Egypt and Lebanon are 
beginning to move in a good direction.    
A series of 
revolutions have taken place in countries like Ukraine and Georgia. There 
will be more of these revolutions for an interesting reason. In every 
revolution, there comes a point where the dictator turns to the general and 
says, "Fire into the crowd." If the general fires into the crowd, it stops the 
revolution. If the general says "No," the revolution is over. Increasingly, the 
generals are saying "No."  Why?  Because their kids are in the crowd. 
   
Thanks to TV and 
the Internet, the average 18-year old outside the U.S. is very 
savvy about what is going on in the world, especially in terms of popular 
culture. There is a huge global consciousness, and young people around the world 
want to be a part of it. It is increasingly apparent to them that the miserable 
government where they live is the only thing standing in their way. More and 
more, it is the well-educated kids, the children of the generals and the elite, 
who are leading the revolutions.    
At the same time, 
not all is well with the war. The level of violence in Iraq is much 
worse and doesn't appear to be improving. It's possible that we're asking too 
much of Islam all at one time. We're trying to jolt them from the 7th century to 
the 21st century all at once, which may be further than they can go. They might 
make it and they might not. Nobody knows for sure. The point is, we don't know 
how the war will turn out Anyone who says they know is just guessing. 
   
The real place to 
watch is Iran. If they actually obtain nuclear 
weapons it will be a terrible situation. There are two ways to deal with it. The 
first is a military strike, which will be very difficult. The Iranians have 
dispersed their nuclear development facilities and put them underground. The 
U.S. has nuclear weapons that can go 
under the earth and take out those facilities, but we don't want to do that. The 
other way is to separate the radical mullahs from the government, which is the 
most likely course of action.    
Seventy percent of 
the Iranian population is under 30. They are Moslem but not Arab. They are 
mostly pro-Western. Many experts think the U.S. should have dealt with Iran before going to war with Iraq. The 
problem isn't so much the weapons, it's the people who control them. If 
Iran has a moderate government, the 
weapons become less of a 
concern.   
We don't know if 
we will win the war in Iraq. We could lose or win. What 
we're looking for is any indicator that Islam is moving into the 21st century 
and stabilizing    
It may be that 
pushing 500 million people from farms and villages into cities is too much too 
soon. Although it gets almost no publicity, China is 
experiencing hundreds of demonstrations around the country, which is 
unprecedented. These are not students in Tiananmen 
Square. These are average citizens who are angry with the government 
for building chemical plants and polluting the water they drink and the air they 
breathe.    
The Chinese are a 
smart and industrious people. They may be able to pull it off and become a very 
successful economic and military superpower. If so, we will have to learn to 
live with it. If they want to share the responsibility of keeping the world's 
oil lanes open, that's a good thing. They currently have eight new nuclear 
electric power generators under way and 45 on the books to build. Soon, they 
will leave the U.S. way behind in their ability to 
generate nuclear power.    
What can go wrong 
with China? For one, you can't move 550 
million people into the cities without major problems. Two, China really wants Taiwan, not so 
much for economic reasons, they just want it. The Chinese know that their system 
of com munism can't survive much longer in the 21st century. The last thing they 
want to do before they morph into some sort of more capitalistic government is 
to take over Taiwan. 
   
We may wake up one 
morning and find they have launched an attack on Taiwan. If so, 
it will be a mess, both economically and militarily. The U.S. has committed to the military defense of 
Taiwan. If China attacks Taiwan, will we 
really go to war against them? If the Chinese generals believe the answer is no, 
they may attack. If we don't defend Taiwan, every treaty the U.S. has will be 
worthless. Hopefully, China won't do anything reckless. 
   
Europe and 
Japan are dying because their 
populations are aging and shrinking. These trends can be reversed if the young 
people start breeding. However, the birth rates in these areas are so low it 
will take two generations to turn things around. No economic model exists that 
permits 50 years to turn things around. Some countries are beginning to offer 
incentives for people to have bigger families. For example, Italy is 
offering tax breaks for having children. However, it's a lifestyle issue versus 
a tiny amount of money. Europeans aren't willing to give up their comfortable 
lifestyles in order to have more children. 
   
In general, 
everyone in Europe just wants it to last a 
while longer. Europeans have a real talent for living. They don't want to work 
very hard. The average European worker gets 400 more hours of vacation time per 
year than Americans. They don't want to work and they don't want to make any of 
the changes needed to revive their economies. 
   
The summer after 
9/11, France lost 15,000 people in a heat 
wave. In August, the country basically shuts down when everyone goes on 
vacation. That year, a severe heat wave struck and 15,000 elderly people living 
in nursing homes and hospitals died. Their children didn't even leave the 
beaches to come back and take care of the bodies. Institutions had to scramble 
to find enough refrigeration units to hold the bodies until people came to claim 
them.    
This loss of life 
was five times bigger than 9/11 in America, yet it didn't trigger any 
change in French society. When birth rates are so low, it creates a tremendous 
tax burden on the young Under those circumstances, keeping mom and dad alive is 
not an attractive option. That's why euthanasia is becoming so popular in most 
European countries. The only country that doesn't permit (and even encourage) 
euthanasia is Germany, because of all the baggage 
from World War II.    
The European 
economy is beginning to fracture. The Euro is down. Countries like 
Italy are starting to talk about 
pulling out of the European Union because it is killing them. When things get 
bad economically in Europe, they tend to get 
very nasty politically. The canary in the mine is anti-Semitism. When it goes 
up, it means trouble is coming. Current levels of anti-Semitism are higher than 
ever. Germany won't launch 
another war, but Europe will likely get 
shabbier, more dangerous and less pleasant to live in. 
   
Japan has a birth rate 
of 1.3 and has no intention of bringing in immigrants. By 2020, one out of every 
five Japanese will be 70 years old. Property values in Japan have 
dropped every year for the past 14 years. The country is simply shutting down. 
   
In the 
U.S. we also have an aging 
population. Boomers are starting to retire at a massive rate. These retirements 
will have several major impacts:    
� Possible massive 
sell-off of large four-bedroom houses and a movement to 
condos. 
   
� An enormous drain 
on the treasury. Boomers vote, and they want their benefits, even if it means 
putting a crushing tax burden on their kids to get them. Social 
Security will be a huge problem As this generation ages, it will start to drain 
the system. We are the only country in the world where there are no age limits 
on medical procedures.    
� An enormous drain 
on the health care system. This will 
also increase the tax burden on the young, which will cause them to delay 
marriage and having families, which will drive down the birth rate even further. 
   
Although scary, 
these demographics also present enormous opportunities for products and services 
tailored to aging populations. There will be tremendous demand for caring for 
older people, especially those who don't need nursing homes but need some level 
of care. Some people will have a business where they take care of three or four 
people in their homes. The demand for that type of service and for products to 
physically care for aging people will be huge. 
   
Make sure the 
demographics of your business are attuned to where the action is. For example, 
you don't want to be a baby food company in Europe or Japan. 
Demographics are much underrated as an indicator of where the opportunities are. 
Businesses need customers. Go where the customers are. 
   
4. Restructuring 
of American Business 
   
The restructuring 
of American business means we are coming to the end of the age of the employer 
and employee. With all this fracturing of businesses into different and smaller 
units, employers can't guarantee jobs anymore because they don't know what their 
companies will look like next year. Everyone is on their way to becoming an 
independent contractor. The new workforce contract will be, "Show up at the my 
office five days a week and do what I want you to do, but you handle your own 
insurance, benefits, health care and everything else." 
   
Husbands and wives 
are becoming economic units. They take different jobs and work different shifts 
depending on where they are in their careers and families. They make tradeoffs 
to put together a compensation package to take care of the family. This used to 
happen only with highly educated professionals with high incomes. Now it is 
happening at the level of the factory floor worker. Couples at all levels are 
designing their compensation packages based on their individual needs. The only 
way this can work is if everything is portable and flexible, which requires a 
huge shift in the American economy.    
The 
U.S. is in the process of building 
the world's first 21st century model economy. The only other countries doing 
this are U.K. and 
Australia. The model is fast, 
flexible, highly productive and unstable in that it is always fracturing and 
re-fracturing. This will increase the economic gap between the 
U.S. and everybody else, 
especially Europe and Japan. 
   
At the same time, 
the military gap is increasing. Other than China, we are 
the only country that is continuing to put money into their military. Plus, we 
are the only military getting on-the-ground military experience through our war 
in Iraq. We know which high-tech weapons 
are working and which ones aren't. There is almost no one who can take us on 
economically or militarily. There has never been a superpower in this position 
before.    
On the one hand, 
this makes the U.S. a magnet for bright and 
ambitious people. It also makes us a target. We are becoming one of the last 
holdouts of the traditional Judeo-Christian culture. There is no better place in 
the world to be in business and raise children. The U S. is by far the best 
place to have an idea, form a business and put it into the marketplace. We take 
it for granted, but it isn't as available in other countries of the world. 
   
Ultimately, it's 
an issue of culture. The only people who can hurt us are ourselves, by losing 
our culture. If we give up our Judeo-Christian culture, we become just like the 
Europeans. The culture war is the whole ballgame. If we lose it, there isn't 
another America to pull us out. 
   
  --  Gary 
Goodwin CFO
  See our Website at:  www.pat-chem.com
 
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