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[RT] Re: web site - what am I doing wrong???



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Hello nwinski,

To the both of you...Please remember that this is a list for a
conversation about trading...NOT your e-business.  Please halt this
conversation here and now.

you wrote:



> Phil Lane wrote:

>> I thought I'd pick up a little spare change by selling subscriptions to a
>> stock market page. I think i've paid my dues and am well qualified to author
>> such a publication. But something is wrong. For starters, I get around 700
>> hits per day but only about 1 free trial every 2 - 3 months.
>>
>> To my amazement, I actually picked up a trial subscriber last Tuesday. On
>> Wednesday there just happend to be a special situation in a stock - I put it
>> in my report. Thursday the stock opened unchanged. It closed the day up 10%.
>>
>> But then Thursday night I get the cancellation notice! And now btw the stock
>> is up 26% from where it opened on Thursday morning.
>>
>> So I'm just trying to figure out, what DO they want???? I can't do much
>> better than that.
>>
>> Let me assure you, I'm NOT trying to pick up customers from the RT list -
>> people here are interested in doing it themselves! But I really would like
>> to hear about it just in case anyone has a theory as to what the problem
>> could be.
>>
>> thanks, phil
>> http://www.patterntrader.com

> Phil,

>   Welcome aboard the advisory biz. I have been doing it for 22 years. Don't
> assume that people are rational, because most aren't. There are all kinds of
> factors involved in someone becoming and remaining a subscriber and many of them
> have little to do with how you perform your job. First of all,
> aren't in the market to make money. They only think they are. The real reasons
> are to get some excitement out of their otherwise boring lives or to vent some
> neurosis left over from their childhood.
> The most successful market advisors are not necessarily the best performers for
> market research.
> Some of the top ones have dismal track records. But, they are great marketers,
> with lots of pretty charts, exciting verbiage, and good colors.

>     Ok, let's say you do have been doing great job with your market advice  and
> you find that one in a million customer who is not too screwed up to take your
> excellent advice, actually does it and makes money.  But wait! 50% of all
> marriages end in divorce, so he cancels saying you did  great job but because of
> his divorce, he will have no money....it goes on and on.  Good Luck!

> Oy Veyingly,

> Norman


-- 
Thank you,
mark