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A point of view. MARKET COMMENTARY: Friday's Action:   A mixed bag of corporate reports weighed on Blue Chips Friday and the Dow was unable to sustain a late foray into positive territory. The Nasdaq managed modest gains as investors snapped up semiconductor and wireless stocks. Volume eased, with 1.27 billion shares traded on the NYSE and 1.49 billion shares traded on the NASD. NYSE breadth was positive, with advancing issues over declining issues by a ratio of 1.30, but down volume came in over down volume by a 1.08 ratio. Nasdaq breadth was positive, with advancing issues over declining issues by a ratio of 1.37, and up volume beat down volume by a 2.15 ratio. Leading sectors were semiconductors, +6.4%, internets, +4.0% and airlines, +3.8%. Laggards were forest products, -3.2%, gold/silver, -2.2% and oil services, -2.0%. Nasdaq 100 futures closed 6.50 pts higher to settle at 995.50, while the S&P's settled down 2.50 pts at 928.50. Weekly Recap:   Trading last week was dominated by Tuesday's FOMC meeting and corporate America's certification of their financial statements on Wednesday. It all went according to script. After a lackluster Monday, the market rallied ahead of the FOMC announcement and then sold off when the Fed did nothing as expected. The bond market soared and interest rates hit their lowest levels in decades before finishing the week essentially unchanged. Institutional buy programs kicked in Wednesday afternoon as the smart money rallied the market into the end of the week. The media was once again baffled by the market's reaction, decrying the Fed's inaction on Tuesday and attributing Wednesday's rally to the change in the Fed's bias and the fact that corporate CEO's were certifying their financials. Come on now. What CEO in his/her right mind would knowingly sign off on a fraudulent financial statement? The market managed to post another positive week, with the Dow edging up 0.4%, the S&P 500 up 2.2% and the Nasdaq ahead +4.2%. Next week, the economic calendar is on the light side. Companies due to report earnings include Home Depot (HD), Lowes (LOW), Toys R Us (TOY), Staples (SPLS), Sycamore Systems (SCMR) and Medtronic (MDT), among others. Is the Market Cheap Yet?:   The current price-to-earnings ratio of the S&P500 index is approximately 37, almost exactly the same as it was at the market peak in March of 2000. But the S&P has lost roughly 39% of its value during the same period. So what gives? Is the market over or under valued? How will we know when the market has bottomed based on historical PE ratios? The problem is that PE ratios become useless as an indicator for the overall market or for any stock index during a period when there is a sharp decline in profits. The last time we saw this happen was in the early 1930's. Corporations as a whole made a loss in 1932 and as a result, PE ratios were approaching infinity. We are being told almost constantly however, that stocks are now cheap and that they will turn out to be great investments if bought today with the aim of holding for the long-term. Many analysts, portfolio managers, financial journalists and strategists, not just the perma-bulls, contend that stocks are now at bargain sale levels. Their case is based on the assumptions of much higher normalized profits, low inflation and interest rates, and some kind of earnings discount model. Because of the perceived shortcomings of most traditional valuation measures, bullish investors claim that shares are cheap without supporting statistical evidence. This time it's different. A more meaningful gauge of valuation in a collapsing profits environment is the price-to-sales ratio. The large-cap S&P400 index has traded around 140% of sales at bull market peaks and around 40% of sales at bear market troughs. That is, until the bubble of 1998-2000. Then it traded up to 235% of sales, far surpassing any prior bull market level. Despite the vicious bear market of the last 2 1/2 years, the S&P400 still trades north of 125% of sales. Over the past 75 years, this valuation level has been more closely associated with bull market tops rather than bear market bottoms. The dividend yield of the S&P500 Index is currently only about 1.73%, about 4.2% less than the yield on a T-bond. The fact that investors are prepared to accept a dividend yield that is substantially below the "risk free yield" means that they are confident that the total return on stocks (dividends plus capital gains) is going to be much higher than the bond yield over the next few years. This is not the attitude we would expect to see if the market was near a major bottom. The S&P500 recently traded as low as 775, but the capitulation phase of this bear market is yet to come. Once mutual fund investors capitulate en masse, it is not hard to imagine that the market will fall another 30%-50%. Since it is now apparent that the capitulation phase won't begin until the S&P500 falls to at least 750, a target bottom for the index of around 450-500 seems reasonable. This target might not be bearish enough however, since it would simply bring the dividend yield up to around 4%, near its long-term average, and the price-to- sales ratio down to levels seen at other major bear market bottoms over the past 75 years. The COT Report:   The latest Commitments of Traders report shows that Commercial Hedgers sold roughly 600 S&P futures contracts short to bring their net short position down to -47,918 contracts. Large Traders are also net short -40,576 contracts, with the entire offsetting net long position of +88,494 contracts being held by Small Traders, the so-called "weak hands". Over in the Nasdaq pit, Commercials covered some 1,000 ND contracts to bring their net short position to -8,051 contracts. Commercial action in Dow futures was little changed this past week, with Commercials remaining net long the Dow by +9004 contracts. After three weeks and short covering some 28,000 contracts, Commercial Hedgers became net sellers of the S&P's again this past week. Six hundred contracts is not much of a one week change, but it does break the recent trend of aggressive short covering, which no doubt contributed to the rally off the July lows. Now that Commercial short covering appears to have abated, there is one less reason to be aggressive on the long side. Over the longer term, the outlook remains bearish, with Small Traders net long a near record 88,000 contracts. Needless to say, large traders didn't become large by being on the wrong side of the market. Market Sentiment:   The AAII sentiment index of bullish individual investors was unchanged at 38%, while the bearish percentage rose to 41% from 39% last week. The fact that the small investor bearish percentage rose while the market was rallying last week is a positive sign, indicating a healthy amount of fear still exists. In fact, looking at previous instances in which the AAII Bearish Consensus rose to 40% or higher during a week when the S&P500 closed higher has historically led to a higher S&P500 close the following week a high pecentage of the time. The Market Vane weekly consensus of bullish S&P commodity advisors rose to 28% this week from 24% last week. The Investors Intelligence survey of bullish newsletter writers came in at 38.5%, up from 35.5% last week, while the bearish percentage slipped to 37.4%, down from 39.8% last week. With the bearish consensus little changed this past week, it suggests there is still a healthy amount of pessimism among newsletter writers. Until this number falls below 35%, the market should continue to find support on pullbacks and trend higher over the intermediate term. The Short Term Outlook:   We said in Thursday night's column that the odds were better than 80% that we would make higher highs on Friday, which we did. The SPX managed to squeak out a 2 pt higher high before closing slightly lower, while the NDX exceeded Thursday's high by 18 pts before closing 15 pts higher on the day. For Monday, the odds are 78% that the NDX will make a higher high, but only 60% for the SPX. On a weekly basis, both the SPX and the NDX trends have reversed to bullish, with both making higher highs and higher lows and closing in the upper half of their respective weekly ranges. This price action argues for higher prices over the intermediate term. On a short term basis, we're ready for a pullback or consolidation, as the market has gotten a little ahead of itself. As we mentioned Thursday night, Nasdaq volatility remains statistically "out-of-bounds" for a second day now and should revert higher soon, meaning that the NDX should fall in concert. However, when volatility fails to rebound when it should, it can often lead to a sharp drop in volatility coinciding with an explosive market rally. Those occasions are rare, but they do happen. There were a number of indications Friday that the market is topping out. The equity put-to-call ratio came in at 0.38, the second lowest level in the last two years. The option premium ratio surged to 0.92, the highest reading so far this year. The NYSE McClellan Oscillator edged up to +184, the highest reading in the past three years. The previous high this year was back on March 6th and the SPX topped out three session later. We have nearby Fibonacci resistance for the NDX at the 1007-13 level and support at 975-82. For the SPX, those zones come in at 936-39 resistance and 918-23 support. Both indexes have Fibonacci time cycle clusters of 8/19-8/22 for a potential short-term trend reversal. This time frame coincides with our next Pivot Point, which is 8/19, plus or minus 2 days. For our Day Traders, we have a predicted daily high and low for the S&P E-mini of 936.50 and 921.00 for Monday. This is one of the lowest daily range predictions for the last month, suggesting that the market is ready for a pullback or a consolidation. To summarize, we expect the market will make higher highs Monday before reversing lower or consolidating short term. The reversal could come as early as Monday. Over the intermediate term, we expect the market will work it's way higher for another few weeks. We remain bearish over the longer term however, and expect the market will make new lows later this year or early next year. 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